About us

Why do we need tupesa.co.ke?

… Because online betting deserves to be much better. Don’t get us wrong, we love betting. It can be extremely fun, exciting and rewarding (although losing is not so fun…) but the betting industry is not as good as it could be. We believe it could be much better.Sports betting have developed a bad name and often for good reason. Here’s the main problems:

  • Self-proclaimed experts: The industry is full of self-proclaimed experts selling uninformed betting tips at high prices. Other so-called experts offer tips without documenting their history.
  • Bad customer experience: Many service providers give bad customer service and treat their users poorly. Others outright cheat their customers.
  • Lack of transparency: There is too much information asymmetry between casinos/bookmakers and players/punters. The industry is full of opaque product placements and commercial interests.
  • Misleading marketing: The marketing from many big brands often make it sound easy to win. Unfortunately, it’s not.

This is why tupesa is here. Our vision is to empower betting enthusiasts in Kenya through transparency and technology. To achieve this we have established a platform that ultimately aims to improve sports betting experiences from the user perspective. This platform includes full transparency about bookmakers and contains comprehensive betting information. We hope you too want to be part of our community. Together we can make online betting better!

In respect of our vision, we have decided to give away everything we know about betting for free. Furthermore, unlike many of our competitors, we design everything for our users rather than for the bookmakers or casinos. This includes betting tips, tools, data, blog posts and many other services.

In the process of fulfilling this vision, we must also run a healthy business with happy employees. This means we must make money somehow. You can read more about how we do this here.

January 26th, 2016 by Mary Ongubo